Great & Small
My projects with digital agency Great & Small has offered me the opportunity to work with some of the most cutting edge technology and savvy tech and marketing minds in the industry today. Our most recent project was a product launch of their new JoBo app.
Setup & context
Prior to the launch, we defined every aspect of the Great & Small brand, as well as the JoBo app that we thought should be expressed in our messaging.
The challenge & problem PROCESS
We faced a number of hurdles along the way. Luckily, with proper planning, we found we were able to navigate these with ease.
Launch, impact, results
We were overwhelmed by the response we had to the app. Despite some technical hiccups, we have over 5,000 new users within the first week.


Change Pros LLC
Change Pros LLC © 2022. All Rights Reserved.
Reference/Alignment to: ACMP’s Standard for Change Management © 1999.
Change Pros LLC © 2022. All Rights Reserved. Reference/Alignment to: ACMP’s Standard for Change Management © 1999.
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